The hardest and most confusing thing beginners do is try to pick a niche that will make money. If you’re new to building an online business around a niche site — chances are real good that you’re going about it backwards?
Once you have mastered the art of making a sustainable income from the internet with a niche site, you will know far more about how to chose a profitable niche.
But until then, the best thing to do is get money off your mind.
Here’s what niche marketing always boils down to: Spending many hours either creating content yourself or outsourcing (paying someone else) to create content.
Either way, to make money your life is going to turn into:
- Writing content
- Looking at your posts
- Editing posts
- Uploading, formatting, tweaking
- Promoting those post on social media
That’t’s why it pays to be careful about dealing with money vs passion when you choose a niche.
Table of Contents
Passion Makes Money With A Niche Site
In case you didn’t know it, about 99% of niche site owners fold up without ever making a dollar. One the main reasons for that is diminishing enthusiasm for the topic they are living with day after day.
If you lose interest in the topic of your website before it turns a profit, you’ve wasted a lot of time, energy, and possibly money.
That’s why picking a niche based on how much money you think it will make is almost always a disaster for beginners.
With all of that said, let’s get to answering your question about the best niches to make money.
Here’s the 10 Most Profitable Niches Online
Even though each of these are considered niches, they are all too large and wide to market online. So to make money from a nice site the topic should be narrow and focused, rather than wide and general.
Narrow and deep niches makes it easy to find an audience, compete with other sites, and target your content wisely.
1. Fitness and Weight Loss
Think about all the diet products on the shelves at WalMart. If that doesn’t do it for you check out how much book and magizine space is alloted to weight loss and fitness at Barnes and Noble. You can spend hours or even days on ClickBank in nothing but these categories.
Almost every human over 15 in the US is familiar with Weight Watchers, Atkins Diet, and the South Beach Diet, right? Believe me, we live in a nation obsessed with how to eat more and not get fat?
Narrow your niche efforts down into things that support the fitness and weight loss niche to make money. There’s several ways to narow a niche down.
Here I’ve listed groups of people who actively seek ways to lose weight:
- people with diabetes
- emotional eaters
- menopausal women
- morbidly obese
- new moms
You can well build profitable websites marketing directly any one of these groups, and montetize with things like:
Supplements, various diets, weight loss programs, exercise programs.
Search ClickBank, Amazon Kindle books, and Amazon for ideas in this green niche.
Even though there’s some overlap, the health niche is different than the fitness and weight loss industry. Maintaining health has become a hands on industry with the advent of the internet.
Millions of people every day are searching the internet for answers, even before seeing a physician. They are searching for answers to health issues as well as physical products.
Like all niches, you want to “niche down” and find a small group of people looking for ways to solve problems. In the health niche a few examples are:
- Digestive health/healthy gut
- Back and neck pain
- Hair loss
- Reproductive health
- High blood pressure
That’s no where close to exhausting the list of health niches. In fact you can break most of those down into lucrative micro niches.
There is no end to the ways to monetize and products to sell on health sites, either. People are looking for supplements, books, simple Ebooks, coaching, courses, and on and on.
This seems to be a never ending and constantly growing niche. Are you ready for this?
Even though this is old information, people spent over $60 BILLION dollars on pets, and pet “stuff” in the year 2015. Even though I didn’t look for more up to date info, I can assure you it’s way more this year.
People are completely obsessed to the point of insanity with buying stuff for their pets. And quite a chunk of that change is being spent online.
Here’s just a few of the most popular trends in the pet niche this year:
- Cat and dog food
- Holistic cat and dog food
- Cat litter
- Tick and flea repellents for dogs and cats
- Every sort of grooming product imaginable for pets
- Products for aging dogs and cats
- Dog and cat beds
- Dog houses
- Pet toys
Here’s an interesting thing about the pet niche: People will spend more on their animals than they do on themselves?
Why not help them spend it?
4. Beauty and Anti Aging
Men and women alike are almost as obsessed with how they look and staying young as they are with their pets.
No one wants to age and millions of people are online each day looking for ways to avoid it. And even if we can’t avoid getting old, at least we want to avoid other people from knowing it?
So we concern ourselves with anti aging products and to smooth and tighten skin, erase wrinkles, keep us looking radiant and younger.
The anti aging and skin care products niche is close to $200 billion a year now, and still growing. And think about this:
Do you think most people would rather buy anti aging products in a department store or online where no one will see them?
Baby boomers in particular are trying to stay young now with an array of creams, pills, diets, exercise machines, and homemade formulas to keep their skin from wrinkling.
If you can see yourself writing content that meshes with the anti aging or beauty niches for a year or more, this is for sure a lucrative niche to get into.
The self help niche is huge, lucrative, wide, narrow, and easy to get started with if you’re passionate about self help yourself.
This niche covers a wide variety of topics such as:
- Nootropics and brain supplements
- How to do yoga
- More and more and more
Easily monetize these niches or their micro niches with courses, training, books, ebooks, videos, and physical products.
People are going faster and faster, and look for ways to help them feel better about themselves and slow down.
The ways to get started in the self help niches are endless, but it’s all going to come down to your own interest and ongoing enthusiasm for your website.
6. Make Money Online
Think about this: People are more willing to spend money on something to help them make money than anything online.
This is not the biggest market online, but can be one of the most profitable.
You know yourself how it feels to want to work from home on your computer and need help making money from it, right?
Well, the truth is that online business owners never stop searching for information online. So the niche starts with complete beginners and goes to the most advanced techniques that beginners don’t even know about yet.
A few sub niches of the make money online topic are:
- Traffic Generation
- Product Generation
- List Building/Email marketing
- Kindle Publishing
- Niche Marketing
Online business owners buy information products, courses, ebooks, software, new themes, plugins, and pay to get into mastermind groups.
Don’t think you need to be a guru to make money from this niche either. You can easily start writing content with what you know already, and attract the people who are only a week behind you.
As your own knowledge grows from your online experience your blog will reflect it, and you will always attract people to what you have to share.
Monetize you site with programs, courses, software, plugins, etc. that you find yourself using.
7. The Latest Technology
Everybody on the planet is buying tablets, computers, computer speakers, smart devices for their homes, mp3 players, fitbit gadgets, thumb drives, and whatever you can think of.
It’s a great long term niche because it’s fresh constantly with new gadgets and technology to replace yesterdays. And no one wants yesterdays technology.
It’s easy to refine any of those into micro-niches too. You can market anyone of those to college students, children, seniors, disables, and the list goes on and on.
It’s always important to break your niche down as far as you can to keep your content and website focused on a singular market, and these do that well.
Build a review site and list several items on a page, and make post titled with the word alternatives. 5 Kindle Fire alternatives as an example.
8. Investing Money
People are into Bitcoin, forex trading, futures, stocks, bonds, and more online. Who wouldn’t like to get rich trading?
Because the vast majority of people, especially those investing online, haven’t a clue what they’re doing, that’s a great place to start educating them.
These people are buying advice everyday to help their investments turn to gold.
The good thing about the investment niche is that it never goes south, even when the markets do.
People are buying strategies, books, ebooks, courses, and training everyday in the the investment niches.
9. Survival, Camping, and Outdoors
This can be one niche, but I would choose one of those three and go narrow and deep into it.
The survival niche is an interesting group of people to me? They are motivated by fear, and fear is the strongest emotional motivator. That makes this one great place to work because its so easy to sell products to them.
There’s several different motivators, which could become micro niches in themselves. There’s Wars, mass murders, gov takeovers, climate changes, terrorist attacks, and more problems that really motivate survivalist to buy products.
What you’ll need to do to succeed is be trustworthy and up to date on what’s going on in the world that would motivate this group of strong buyers.
On the other hand a niche involving camping and camping equipment for weekend campers and hikers has an enormous amount of online shoppers.
10. Cooking and Recipes
More and more people are online everyday looking for cooking ideas and recipes they haven’t used yet.
Even though I’m not in this niche, I really think it could be great because it has so many off shoots to it. Here’s just a few ideas to motivate your own creative thinking:
- Cooking for kids
- Men needing to learn to cook
- Newly weds who need to cook
- Quick and easy dinner recipes
- Recipes for couples
- Healthy Cooking
- Cooking for Diabetics
Hey, there’s no end to this list. And think of all the ways you could monetize a cooking and or recipe site. Besides books and ebooks, make a trip to amazon and spend some time in the home and kitchen category.
Now that we’ve gone through all of that, Let me clarify a better way to perceive this niche idea.
When you can start thinking of a topic that you can now, or with research, commit to providing the best content for solving a particular problem — you can forget the money.
You can forget it, because when you do what you love, the money will always follow. When readers begin to see your content they will begin to trust you, buy from you, and share your content on the web.